Remember the Pepsi Challenge? Making comparisons to see what you like is important for everything you do, and that’s especially true when it comes to marketing. Sticking with the same program every year is the fastest way to guarantee irrelevance – you have to stay on top of growing trends, target new buyers and maintain a lean budget. And that’s exactly why we bring you the Trulia Challenge.
More and more brokers call me every day while they are putting together their 2009 budgets. One of the most common questions I get: “What can you do for me that Realtor.com can’t?” Well, we can give you a lot more, and for a lot less. Take the first step of the Trulia Challenge, and see which column looks best for your brokerage. We think Trulia’s innovative features and flexibility (plus the multitude of FREE) leads to a pretty conclusive winner.

Getting the most bang for your buck is more important now than ever. The Trulia Challenge isn’t exactly a taste test, but we think you’ll find the results to be delicious. Watch what these real estate pro’s had to say when they took the Trulia Challenge at the 2009 Inman Real Estate Connect in New York City. Then contact us for step two.