Today we are excited to announce that Trulia’s top-rated iPad app has received a major overhaul. We listened to feedback from our users and incorporated user behavior data from our updated iPhone app to identify which features users love and interact with the most. Combined with our intuitive, user-friendly design, Trulia has created an even more visual and engaging way for home buyers to search for properties and get the inside scoop on neighborhoods.
The market is heating up, and 75% of people we recently surveyed think that it’s better to buy a home now than a year from now. With that in mind, we’re revamping the iPad experience to give users the tools they need to find their perfect place to live.
Let’s dig into the details on what’s new!
Updated listing pages – The listing pages for each property have been beautifully updated to showcase large HD photos, as well as thumbnails for quick scrolling. Users can also interact with photos in the full screen photo gallery by pinching and zooming to see more or less.
Other new features include:
Navigation menu – The new menu is simplified and streamlined, allowing users to easily search for properties for sale or rent, view their favorite homes, find saved searches, see open houses, and more.
Color-coded map markers – Utilizing colored markers, users can easily distinguish the newest properties for sale: Green represents unviewed homes that have just come on the market, black is used for all other unviewed homes, while a grey marker denotes properties that have already been seen.
Nearby map and local info, including median price and school ratings, displayed directly on the property pages – This information was previously only on the property results map. Now, each individual listing page gives users more of the inside scoop on properties and neighborhoods.
My Saves section - Prior to the update, this feature was split between the results map and search filters. Now, users view their favorite properties and saved searches all in one place that’s easily accessible from the new navigation menu.
You can download the new iPad app here. User feedback is important to us, so let us know what you think of the app by emailing email@example.com.
When we first launched our iPhone app in September 2008, we were excited to give consumers a new way to find homes to buy or rent while on the go. And throughout the years, we made many updates, incorporated new features, and expanded our mobile suite. We’ve gone from one iPhone app–simply dedicated to finding a home–to six different iOS apps for renters, agents, iPad owners, and two more strictly devoted to our mortgage tools. Today, we’re excited to announce that our original iPhone app has received a major overhaul.
Trulia Real Estate — Homes for Sale & Apartments for Rent was updated with our users in mind. We conducted in-person user research, then studied our other apps to identify the features that consumers engaged with most. From there, we incorporated the best of the best for a more intuitive, user friendly, beautiful iOS app.
The navigation has been completely updated with a Facebook-style menu that includes quick links to popular areas like homes for sale, homes for rent, open houses, my saves, and more.
The new features include:
✔ Color-coded markers to easily distinguish the newest properties on the market: Black represents new, unviewed homes, while a grey marker denotes that users have already seen a property.
✔ School and amenity markers—which were previously only visible on property pages—are displayed right on the map results page, giving users more inside scoop upfront. This new feature can be utilized in both satellite and hybrid view.✔ Updated property pages which allow users to get the inside scoop on median prices and school ratings for any city. You can download the new iPhone app here: http://www.trulia.com/mobile/iphone/. User feedback is so important to us, so please let us know what you think of the app by emailing firstname.lastname@example.org. 0 comments
We are excited to announce new social media features on the Trulia for Agents mobile app to help real estate professionals establish themselves as experts in their local market and attract more buyers for their property listings. The app enables listing check-ins and property insights to be shared by agents through Facebook and Twitter, as well as on their Trulia profile with the click of a button.
“I recently closed a $350,000 transaction with a new client I met as a result of a property check-in that was shared on Facebook, “ said Kenny Truong, top producing Realtor with Michael James Real Estate. “With so many buyers starting their search online, using Trulia is one of the key strategies that puts me on the front line of this competitive market and gives me the edge in the marketplace.”
The app’s social features also enable agents to receive immediate inquiries from both consumers and agents. When a home is checked-in to, alerts are instantly sent allowing for real-time communication between the listing and buyer’s agents. During 2012, for-sale listings on Trulia that were checked-in to received twice as many views as listings that did not have check-ins.
Property listings with check-ins benefit from the added exposure, receiving double the views from potential home buyers who can now discover properties shared by their agent. With the Trulia for Agents mobile app, agents can build their online presence, connect with customers, and boost their productivity all from their mobile phone, ultimately helping them provide better service to their customers and close more deals.
In addition to the social functionality, the Trulia for Agents App includes key tools for managing a real estate business, including lead notifications and contact management. Other features include:
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Giving Consumers and Agents the Inside Scoop On the Go
As we near the end of 2012, it’s time to reflect on what happened this year: our accomplishments and the things we hope to achieve in the year ahead. It’s been a big year for mobile at Trulia–with new app launches, upgrades, and amazing growth–both on the user and agent side. We’ve created strong relationships with our partners and have been featured by Apple, Google, Microsoft, and Amazon for major product announcements this year.
We kicked off 2012 with 7 mobile apps complimenting our mobile website. In the last 12 months, we’ve doubled that, ending the year with 14 apps across several platforms including iOS, Android, Kindle Fire, and Windows 8 for desktop and tablets. To keep up with mobile growth, we expanded our mobile team by 50%. We saw a 129% YoY increase in mobile visitors in Q3, and on weekends, more than a third of our usage is via mobile. As a result of our dedication to mobile products, our users spent 307,154,216 minutes on Trulia mobile in Q3 of this year—the equivalent of 584 years*!
Here’s the inside scoop on what happened this year for Trulia mobile:
- Organizes listings by recency
- Sends push notifications when new listings hit the market
- Helps real estate agents connect with transaction-ready mobile consumers via first dedicated mobile advertising platform for real estate professionals
- Allows agents to purchase display advertising and generate phone leads from consumers
- Includes immediate lead notifications and listing check-ins
- Helps agents manage client lists and respond to leads from anywhere
Crime Maps and Trulia Estimates Integrated into Trulia’s iPad App
- Allows consumers to incorporate crime heatmap layers into their search
- Displays Trulia Estimates on more than 50 million off-market homes, townhomes, and condos in nearly 500 counties across the country
- Empowers consumers by providing personalized mortgage quotes directly from real lenders, in real time
- Comes complete with online educational guides
Enhanced Portfolio of Kindle Fire HD Apps
- Takes advantage of the Kindle Fire HD’s mapping and location-based features
Launched Windows 8 Tablet and Desktop Application
– Allows consumers to scroll through beautiful HD photo galleries of places to live
– Notifies consumers when new listings hit the market or when property prices drop
Published Data on Trulia Agent Mobile Check-Ins
- Sunday is the busiest day for check-ins, as agents are touring open homes. Tuesday is the second busiest day, as agents are visiting brokers’ tours to see the new properties on the market
- The highest volume of mobile check-ins happens in Los Angeles, New York, and Chicago
Upgraded Our Google Maps Experience on Android
– Integrated more interactive maps into Trulia’s free Android app for mobile and tablets
– Leveraged the new Google Maps Android API which allows Trulia users to easily navigate 2D or 3D views of crime, school attendance zones, and nearby amenities like restaurants, gas stations, and grocery stores
As we continue to innovate and work closely with our partners, we’re able to stay on the mobile forefront, giving our consumers the best possible experience across all of our mobile products. Many of our mobile users found their dream home on the go, and needed to contact their real estate agent right away. Thanks to Trulia Mobile Ads, agents are able to connect with buyers as they search on their mobile devices.
Cheers to a successful 2012, and here’s to an even better 2013!
* According to Trulia internal Omniture data0 comments
At Trulia we’re all about giving our consumers the inside scoop on their home search. That’s why we’re incorporating the latest Google Maps Android API in our Android app to give users a more seamless experience when searching for a place to buy or rent on-the-go.
Starting tomorrow, Trulia’s free Android app for mobile and tablets will feature a more interactive map, powered by the new Google Maps Android API, allowing Trulia users to easily navigate 2D or 3D views to discover crime, school attendance zones, and nearby amenities like restaurants, gas stations, and grocery stores. This information provides users with the inside scoop and allows them to compare neighborhoods, while making their home search easy and fun.
Trulia’s Android apps provide home facts, listing details, and open house info for homes and rentals on the market across the US. Some of the key features include vivid photo slideshows, real-time notifications for saved homes and searches, and local neighborhood info to help consumers find the right place to live.
In addition to the new Google Maps Android API, we’ve also added a mortgage center tool to help you easily determine whether you can afford the house you have your eye on. Key features include:
Mobile devices are increasingly critical to home hunters and real estate professionals. We are the leading mobile platform for the home search process as 30% of Trulia’s traffic comes from mobile on an average week. According to our research, consumers using mobile devices are more likely to contact a real estate professional, and at times during the peak hours on the weekend (when most people are on-the-go visiting open houses) our mobile traffic surpasses online traffic.
The new upgrade comes just in time for the holidays, when people will be furiously downloading apps onto their new Android devices. If you’re shopping for an Android device for someone on your gift list, make sure you download Trulia’s Android app to help them with their 2013 home search. And as always, we value your feedback. Please email email@example.com to let us know how much you love the app or if you have any questions.0 comments
Mobile Check-Ins on Trulia for Agents Mobile App Highest in Los Angeles, New York, and Chicago
Mobile adoption is on the rise for real estate pros looking for new ways to connect with home buyers and sellers. Recently, we took a look at the top ten U.S. cities for mobile check-ins to property listings by real estate professionals on the Trulia for Agents mobile app.
Available on Apple iOS and Android devices, the Trulia for Agents mobile app allows agents to demonstrate their local expertise by checking-in to properties they tour and sharing the listings they’ve seen on their Trulia profile. Home Buyers and sellers using Trulia to find an agent or broker can select and contact a real estate professional who has toured a listing and has the inside scoop on a property.
“As a Realtor, I need to be an expert in my local market area. One way to accomplish this is to preview properties currently on the market to assist both property sellers and buyers,” said Victor Gonzales, Real Estate Agent at Century 21 Powerhouse Realty in Chula Vista, California. “Trulia’s Mobile App for Agents helps me locate nearby properties without being tied down to my desktop computer and the check-in feature lets prospective clients see the properties that I have previewed.”
Currently, Sunday is the busiest day for check-ins while agents are out touring open homes with their clients and Tuesday is the second busiest day as agents are going to visit brokers open homes to see the new properties that came on the market. Meanwhile, the highest volume of mobile check-ins happen in Los Angeles, New York and Chicago.
Top 10 U.S. Cities for Mobile Check-Ins
|1||Los Angeles, CA|
|2||New York, NY|
|7||Fort Worth, TX|
|9||San Jose, CA|
“Mobile technology is changing how today’s real estate agents manage their business. Our dedicated agents apps are the only ones offering check-ins to agents and giving them a free way to market themselves directly to consumers,” said Pete Flint, CEO and co-founder of Trulia. “Trulia’s Agent App not only helps agents boost their productivity by rapidly responding to consumer inquiries. Tools like check-ins also allow them to demonstrate their knowledge of the local real estate market.”
Using the Trulia for Agents mobile app to check-in helps facilitate real time communication between real estate professionals and home buyers and sellers, as well as with cooperating agents. Key features include:
Today marks a big day for the Trulia team as we announce our first collaboration with Microsoft, and issue a beautifully designed app for Windows 8 desktop and tablets. Since this is Windows biggest revamp since 1995 we couldn’t be more thrilled to be included in their app store – especially with the new Surface tablet launching.
For the first time ever, Microsoft Windows 8 users will be able to get the Inside Scoop through the “Trulia Real Estate – Homes for Sale & Apartments for Rent” app while scrolling through galleries of beautiful HD photos of places to live. They will also be notified when new listings pop up on the market, or if a property they like drops in price.
Other features include:
The best part is that the holidays are right around the corner and we know many of you will be out shopping for a tablet or PC this year. Make sure to download the “Trulia Real Estate – Homes for Sale & Apartments for Rent app” to help that special person on your shopping list find their dream home in 2013.0 comments
Today, we are excited to announce the launch of the Trulia Real Estate App and the Trulia Rentals App designed for Amazon’s brand new Kindle Fire HD. The new Kindle Fire HD brings dual stereo speakers with Dolby audio, ultra-fast Wi-Fi /4G LTE wireless, and most exciting of all: mapping & location capabilities.
Taking advantage of the Kindle Fire HD’s new mapping and location-based features, we’ve released these two Trulia apps – available starting today for free at the Amazon Appstore for Android – to enable home buyers and renters to take their house hunt on the road for a more interactive, hands-on search.
Our Trulia apps include:
As always, Trulia is committed to providing the best mobile real estate search experience – we hope our latest update helps you with your school search. And if you have any feedback, we’re all ears! Reach us anytime at firstname.lastname@example.org comments
Today, we are excited to launch our newest product aimed at helping consumers tackle the number one obstacle to buying a home: getting a mortgage.
The Trulia Mortgage Center, simultaneously released online, along with free dedicated iPhone and iPad apps, delivers the inside scoop on financing rates for homebuyers and homeowners. By providing personalized mortgage quotes that are updated in real-time and presented with detailed information about each quote, this new mortgage marketplace aims to help consumers find the best financing deal. Additionally, the Trulia Mortgage Center comes complete with online educational guides to help people understand the real costs of homeownership, the basics of borrowing and what happens after you make an offer.
Trulia Mortgage Center offers:
Trulia’s Free Mortgage Apps For iPhone and iPad offer:
We hope you enjoy the new Mortgage Center online and the dedicated apps. We are just getting started so keep an eye out for additional product enhancements in the future.